Profile
Background
Trained in marketing and management at IDRAC Business School, Vincent Redor spent more than 10 years growing consumer brands between France and the United States. In Boston, he was Digital Marketing Manager at Busy Co. from 2019 to 2021.
Back in Nantes, he joined Sunology, the brand selling solar kits online. As Head of Growth, then Head of Growth & Design, he led acquisition, design and the online store from 2021 to 2026.
In 2025, he founded Reponse, a customer experience suite for Shopify stores: live chat, tickets, help center, loyalty and referrals in a single tool.
At the heart of Reponse are AI agents: one advises customers and builds their cart in the store, another triages tickets and drafts replies, a third manages loyalty points. Their promise fits in one line: an agent that doesn’t just answer, it sells.
Perspective
Digital and GenAI credentials
Vincent Redor applies generative AI to e-commerce customer service. With Reponse, he builds AI agents embedded in Shopify that advise, answer and sell on the store’s behalf, from product recommendation to the cart. He comes to defend this project at the GENAI DAYS Startup Contest.
